Our Story & Mission

With my•mense, we want all women to feel completely safe and comfortable during their period – whether in everyday life, during sports, or while traveling. Because: It's not a flaw, but a natural part of life. And that's exactly how it should feel.

From Friends to Founders

That's us!

We are Regina and Isi - two best friends for over 15 years. Regina is a doctor, and Isi is a health and nurse. We are connected not only by our friendship, but also by our passion for medicine and women's health.

Tampons & Co?

No, thank you

Through our conversations—and our work in the hospital—it became increasingly clear to us: conventional menstrual products are neither truly comfortable nor really practical for many people. We were never fully satisfied ourselves either—regardless of whether we used pads, tampons, or cups. So, we began trying out period underwear. We thought the idea was brilliant: finally, a product that combines sustainability, comfort, and security. But in practice, we weren't convinced by these either—the material, fit, and absorbency all had room for improvement. And that is exactly where our idea was born: we can do better!

Period underwear - but better

1 year of testing, tinkering, learning

From this point on, an exciting and, above all, intensive process began for us. For over a year, we researched, tested, compared fabrics and cuts, gathered feedback, and wore countless samples. It was a long journey full of ideas, detours, and learnings – but that's precisely what kept us motivated to persevere.

Boom - my•mense is born

March 2023

And then it was there – the moment our idea became my•mense. For us, it's more than just a product: It's period underwear that combines medical knowledge, everyday practicality, and comfort. Developed by women, designed for women – so that every woman can live her days as she is: strong, self-assured, and free.

Our highlights

January 2023
After a long development period - my•mense is born

June 2023
my•mense Period Underwear at Rotmarie - der Zyklusladen, Vienna

July 2023
my•mense period underwear available at Apotheke Troststraße, Vienna

February 2024
my•mense on ORF - with Martina Reuter (Style Expert)

September 2024
Speakers and exhibitors at the SALON MAMA EVENT "Coming of Age"

October 2024
Guest on "Guten Morgen Österreich" - OE24.TV

November 2024
Exhibitor at the 1st German Endometriosis Congress

March 2025
my•mense turns 2 years old

May 2025
my•mense period underwear at La Blutique - the Period Shop, Berlin

June 2025
The first my•mense period swimwear is here

August 2025
my•mense X MY PINK KIT

August 2025
my•mense available at SHOP APOTHEKE

January 2023
After a long development period - my•mense is born

June 2023
my•mense Period Underwear at Rotmarie - der Zyklusladen, Vienna

July 2023
my•mense period underwear available at Apotheke Troststraße, Vienna

February 2024
my•mense on ORF - with Martina Reuter (Style Expert)

September 2024
Speakers and exhibitors at the SALON MAMA EVENT "Coming of Age"

October 2024
Guest on "Guten Morgen Österreich" - OE24.TV

November 2024
Exhibitor at the 1st German Endometriosis Congress

March 2025
my•mense turns 2 years old

May 2025
my•mense period underwear at La Blutique - the Period Shop, Berlin

June 2025
The first my•mense period swimwear is here

August 2025
my•mense X MY PINK KIT

August 2025
my•mense available at SHOP APOTHEKE